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Flyers

  • A8 to A3 formats
  • Unfolded and folded up to 12 sides
  • Spot colours and finishing available

new300gsm uncoated board &
450gsm chromo board

*Flyers starting at £13 (net price for 25 A8 flyers, 1/0-coloured, 80gsm uncoated paper) Go to offer

Flyers
Folded Flyers
Type of Fold
Materials
Finishing
Information

What we’re used for:

  • Event invitations
  • Information on trade fairs, conferences, seminars and workshops
  • Product information and portfolio overviews
  • Presenting special offers
  • Addressing prospects
 
Size
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
A3
1/3 A3
A4
A5
A5 long
A6
1/2 A6
A7
A8
DL long
DL small
183 x 273 mm
150 x 265 mm
100 x 100 mm
105 x 105 mm
120 x 120 mm
210 x 210 mm
 
Print Run from 25 to 200,000 units
Number of Sides 1 | 2
Colour Mode
1/0 | 1/1 black
1/0 | 1/1 HKS
1/0 | 1/1 pantone
2/0 | 2/2 black + HKS
2/0 | 2/2 black + pantone
4/0 | 4/4 euroscale
4/1 Euroscale + black
5/0 | 5/5 euroscale + HKS
5/0 | 5/5 euroscale + pantone
 
Material
80 | 90 | 100 | 120gsm
Uncoated paper
80 | 160 | 250
Natural paper
90 | 135 | 170 | 250 | 300 | 400gsm
Silk/gloss finish paper
 


80 | 170 | 250gsm
Recycled paper
300gsm
Uncoated board
450gsm
Chromo board
 
Processing

up to 6 perforation lines

Finishing

UV coating

spot UV
coating

spot 3D UV
coating

lamination

soft touch
lamination

 

Used for:

  • High-quality, detailed invitations
  • Portfolio presentations with a panoramic eff ect
  • Concise descriptions of product off erings, such as menus
  • Eye-catching image displays
  • Brief introduction with more details on the inside
 
Size
 
 
 
 
 
 
 
 
 
 
 
 
 
 
1/3 A3
A4
A5
A6
A7
A8
DL
DL small
150 x 265 mm
100 x 100 mm
105 x 105 mm
120 x 120 mm
210 x 210 mm
55 x 85 mm
 
Print run from 25 to 200,000 units
Number of Sides 4 | 6 | 8 | 10 | 12
Colour Mode
1/1 black
1/1 HKS
1/1 pantone
2/2 black + HKS
2/2 black + pantone
4/4 euroscale
4/1 euroscale + black
5/5 euroscale + HKS
5/5 euroscale + pantone
 
Material
80 | 90 | 100 | 120gsm
Uncoated paper
80 | 160 | 250
Natural paper
90 | 135 | 170 | 250 | 300 | 400gsm
Silk/gloss finish paper
 


80 | 170 | 250gsm
Recycled paper
300gsm
Uncoated board
Processing

up to 6 perforation lines

banding (25 | 50 | 100 units)

Processing

up to 6 perforation lines

Finishing

UV coating

spot UV
coating

spot 3D UV
coating

lamination

soft touch
lamination

Types of Folds Single Fold
Letterfold
Z-fold
Gate Fold
Double Parallel Fold
Cross Fold
Flat (unfolded)
 
  • Single Fold

    The single fold, also known as a layer fold, is the simplest form of folding. Here, the sheet is folded once in the middle. This fold type will transform your folded leaflets in a range of different formats for perfect greeting cards.
     

    Configure
  • Letterfold 

    Using a letterfold, you can present your information in style with up to 10 sides. Here, the individual sides are wrapped around one side without any change in direction. In this way, two parallel folds produce a total of six sides for your content, for example.

    Configure
  • Z-fold 

    With Z-folds, you can display your engaging content on up to 12 sides. Also known as a fanfold, each fold runs in the opposite direction to the previous one in this case.


     

    Configure
  • Cross Fold 

    The eight-side cross fold is ideally suited for use with large cards, posters and infographics. The sheet is first folded lengthways and then subsequently crossways. This produces folded edges in the form of a cross.
     

    Configure
 

  • Open Gate Fold 

    The open gate fold owes its name to its resemblance to a gate in three parts. The two outer sides are each folded into the middle without overlapping. This type of folding is also sometimes known as a window or altar fold.
     

    Configure
  • Closed Gate Fold 

    In the case of a closed gate fold, the two outer sides are also folded inward. The only difference: with an additional fold in the middle of the sheet, you have 8 equally sized sides to use for your design.

     

    Configure
  • Double Parallel Fold 

    The twelve-side double parallel fold is first folded in parallel in the centre, and then, similar to the letterfold, folded two more times to create the final closed format. These universal folded leaflets offer ample scope for a wide range of possibilities.

    Configure
  • Flat (not folded)

    Make use of the flat (not folded) feature so you can further process your folded leaflets to your individual needs. To prevent the folded back from breaking, your folded leaflets come pre-grooved at paper grammages from 160gsm.
     

    Configure
 
  • Uncoated Paper 

    Uncoated paper is a strong paper type made 100% from cellulose. The age-resistant surface lends a soft tone to images, while text is easy to read. Uncoated paper can be written and printed on, making it suitable for photocopiers and printers.
     

    Configure
  • Recycled Paper

    Recycled paper consists of 100% recycled used paper. As well as saving wood resources, in comparison with conventional paper production, more than 70% of the energy and water used is saved, In short: Recycled paper significantly protects the environment.

    Configure
  • Natural Paper

    All paper that is not coated during its manufacturing process, is known as natural paper. So natural paper is an uncoated paper, which gives the print product a very good level of opacity and a vivid and high-class look and feel.

     

    Configure
  • Silk/Gloss Finish Paper 

    This paper is finished with a synthetic silk or gloss coating. This gives the paper a more finished, smoother and stronger surface, which enables high reproduction and better print quality, particularly in the case of pictures and contours.
     

    Configure
 
  • Spot Colours: HKS & Pantone

    Create a high level of recognition with individualised spot colours. Spot colours with HKS or Pantone achieve a unique spectrum of colours and a faultless representation.

    More information
  • UV Coating 

    Enrich your printed products with UV lacquer and give your order a high-quality touch. Thanks to modern finishing methods, your product is highly resilient and resistant to external influences.

    More information
  • Lamination 

    Give your product an elegant look and a high-quality feel. Emphasise your quality standards by film laminating. It enhances the colours, and protects the product against external influences.

    More information
 

Flyers - universal advertising materials for successful communication

For small- to medium-sized companies, flyers are one of the most used advertising media. This comes as no surprise; numerous formats, folds and paper types enable a universal usage for many sectors and advertising targets. Organisations, associations and entrepreneurs use them to raise awareness of events and of their activities, or to acquire new members.

With an original concept, a clear message and an eye-catching appearance, flyers can be an effective method of advertising. Whether stand-alone or as an addition to existing advertising campaigns, they are an affordable mass-medium with numerous uses:

  • as brochures for local businesses or contractors
  • as leaflets for distribution in mailboxes
  • as flyers advertising a special campaign
  • as information sheets for events or product details

Our flyer formats, materials, finishes and colours

As a printing company with over 15 years' experience, we can offer you flyers in numerous formats, which can be combined with different folds, papers and finishes. For example:

  • a DL folded leaflet with 8 sides and a Z-fold (perfect for classic brochures);
  • a DIN A5 flyer, double-sided, in 400 g/m^2 FSC printing paper with UV coating (just right for outside use);
  • in DIN A6 format with 300 g/m^2 printing paper in matt and partial UV coating (great for brochure racks for postcard-sized A6 advertising media) or;
  • a square leaflet (e.g. 148 x 148mm) in 170 g/m^2 recycled paper with 8 sides and a closed-gate fold or pli-fenêtre (small format which, thanks to self-foldable folds, has a big effect).

We offer seven different types of fold for leaflets: examples include the letter fold, Z-fold or combination fold. Leaflets with at least four sides are well-suited for several products or for extensive information, as they function as small brochures.

For one- or two-sided flyers, we recommend the use of at least a 170 g/m^2 photo-printing paper to ensure higher stability and better handling. After printing, this will be painted with a print coating (dispersion coating) that significantly increases durability. However, this also makes it more difficult to write on or stamp the paper. Our natural and recycled papers provide a solution to this and help the environment at the same time. The recycling paper consists of 100% recycled paper, and saves up to 70% energy and water when compared to traditional paper production. Both papers have a high degree of whiteness, and so are also suited to advertising media like flyers or business cards.

Printing finishes for flyers

Print finishes with UV coating or our soft-touch lamination can be ordered for printing paper in 135, 170, 250 or 300 g/m^2, and for our 400 g/m^2 FSC paper. UV coating renders printed products especially high-quality, as well as giving them an especially attractive look and feel. This finish is particularly recommended for flyers, which are required to be very hard-wearing and need corrosion protection for outside advertising. Lamination ensures even more shine and sturdiness. Moreover, with our soft-touch lamination, the silky-soft surface will give your flyer a unique feel.

Shiny coatings result in a very strong colour effect, while matt coatings have an especially high-quality effect and leave no visible fingerprints behind. We apply an equal finish to your flyers on the front and reverse sides.

If you would like to give your logo, brand name, text or images a particular effect, we recommend our partial UV coating or relief coating. This generates a 3D-effect and allows for a unique touch experience which will delight your target group. Partial UV coating and relief coating are only available for order on 300 g/m^2 printing paper (matt).

Colours and perforations

With regard to colour mode, the classic 4/4-coloured Euroscale (the European colour-scale for offset printing) is available to you, and can be combined with an HKS or Pantone colour. These spot colours can of course also be printed along with black print or as single colours.

For raffles, coupons, discount campaigns or tickets, we recommend using one or several perforations. These enable the flyer to be easily detached without additional tools by means of a pre-punched line. With the DIN A6 format, up to six perforations are possible; be careful to ensure a minimum gap of 1cm between perforations. For folded leaflets, a maximum of three perforations is possible. Perforations can be used on paper upwards of 135 g/m^2 thickness. However, we recommend using 300 g/m^2 to ensure the strength of the separated section.

First impressions count

Before you decide upon a format, paper type or fold type, think about the primary purpose of your flyer with regard to your audience:

  • to inspire and incite curiosity,
  • to enthuse,
  • to provoke reflection, or
  • to inform.

The aim is that your target group will pick up your advertising flyer, look over it in a few seconds and deem it relevant to them. Ideally the person will then contact your company or recommend you to others.

You will attract the most attention by including an eye-catching feature. For this, use an convincing advertising message or an emotionally engaging image, such as:

  • a person smiling in a friendly manner,
  • calming pictures of nature or landscapes,
  • cute animals or children,
  • a catchy slogan or benefit to the customer.

If you have a lot of information to convey, still keep the principle 'less is more' in mind, as too much text can put the customer off. On the other hand, clearly structured sections of text and images can be grasped better, and increase the chance of the leaflet being looked at for longer.

Work with the 'W-question principle' in order to answer your target group's most frequently asked questions when they view your flyer: What, who, how, where, why, when?
Service and products providers should always keep the benefit to the customer in focus, and refer back to this in headings. Place and time should be easily visible and recognisable on event flyers.

Finally, make sure you formulate clear calls to action in order to prompt the target group to take their next step. For example:

  • Call us up for a no-obligation discussion!
  • Request your free offer now!
  • Cash in your voucher at our stand!

How can you design and order flyers online?

Making your own flyers

Granted: programmes like Microsoft Word or Open Office can be used without issue to draft a flyer for printing. However, these file formats will not suffice for a professional printing company to produce top-quality advertising materials. That is why we recommend using graphics programmes like Adobe InDesign to create excellent flyer designs, with the help of our printing data manual. A PDF in closed format with embedded text, high-resolution images and correct bleed margins helps to print without mishaps and keep to agreed schedules. In our cost-free basic data check, we verify that the page measurements and perforation lines are laid out correctly, that the colour scheme has been kept to, and that the page ordering is consistent. In addition to this, we recommend that new customers book a professional data check. In this, our experts in preliminary stage printing also check if the margin section is correct (especially the spacing of logos and text) or if folds have been properly created. All information about our data checks can be found here.

Create flyers online with SAXOPRINT Designer

Would you like to create a flyer yourself online while ensuring high printing quality? No problem - SAXOPRINT Designer is here to help! Upload your logo, change the background colours, input titles and texts and insert your images: SAXOPRINT Designer makes all this possible! It can even be used to create flyers with folds or with twelve pages without difficulties. So why not try it out? Simply install your product in the online configurator and click the 'Create Online' button on the right-hand side. You will automatically be forwarded to the leaflet-designer and then you can get started. Find all the details here.

Easy flyer-printing

Whether you need 500 or 50,000 flyers, the same applies. We print them in our process-optimised production system in no more than three working days. Flyers with folds, perforations or finishes take two days longer, but it doesn’t matter whether you choose numerous processing options, or just one – the time stays the same.

Our first day of production begins as soon as we receive your payment and printing data (up to our 18:00 cut-off). For this, it is crucial that your file template is compatible with the printer and that mistakes have not been found in our data check. With the help of our proofing process, you yourself can verify, either on a monitor or with a printed proof copy, whether there are any mistakes in your product to be printed. Folded flyers can be delivered either pre-folded or flat-pack. For deliveries to several stores or to several locations, use the reasonably-priced delivery distribution in our order calculator for up to ten places per order. In addition to this, resellers or advertising agencies can choose our free reseller distribution, in which your address will be printed as the sender.

Express flyer-printing

If you need your flyers or four-sided folded leaflets the next day, you can use our overnight service. However, this is restricted to 1000 pieces per order, to the 4/4 colour mode and to 4 types of printing paper. Payment and uploading of files must be completed before 15:00.


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